Selected Case Studies:
Workflow, Systems, and Content in Action


I managed the global elastomers rebrand, coordinating international teams and vendors and creating a new, scalable process for updating content across regions. Read more…

I designed an AI-supported content engine that standardized tradeshow workflows, streamlined promotion, and kept 30+ events aligned across regions. Read more…

I developed a multi-day customer program for LATAM and NA, combining events, content, and automation to drive engagement, thought leadership, and demand. Read more…

I rebuilt our lead processes to meet global compliance standards, aligning marketing and sales teams with a cleaner, clearer Salesforce workflow. Read more…

I led a cross-functional migration from WordPress to AEM, improving site structure, global navigation, and backend workflows for long-term scalability. Read more…
